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Maze By Seedling – Pioneering Creative VR Kits Exclusively Launch at Lane Crawford

Posted on October 18 2016

Seedling, a Los Angeles-based company award-winning toy company co-founded by Hollywood star Soleil Moon Frye, is bringing you their first ever technology game – Maze by Seedling. This is a classic game reinvented where you step inside your imagination and design your own virtual reality adventure.

Maze by Seedling Collection includes “Design your own Marble Maze” – it gives kids to start their own adventure by designing their own marble maze. To play, you place walls onto the grid, add traps, choose start and end points, then drop the marble into your Maze to play. With moveable walls, there are endless ways to redesign and play your Maze.

But that’s just one part of the fun, Seedling Maze game brings you a step further. Download the maze app (iOS compatible) to scan the maze and play in virtual reality! Transform your maze into a spaceship, a kingdom, or an ancient ruin. Add photos, sounds, riddles, and more.

You can “Design your own Virtual Reality Viewer”, and it comes in three styles – The Dark Side, Stitch & Art and Modern Art. Slide your device into the slot on the front of your decorated virtual reality viewer, secure into place, and step inside your imagination. Kids can bring their creations to life through virtual reality.

Last but not least, turn up the fun and “Design your own Headphones”. With bright paints and cool stencil shapes, there are endless ways to make them your own. Deck them out, pop them on, and turn up the fun for a full Maze experience!

The Maze collection will be exclusively launched at Lane Crawford and available from Oct 19th 2016. Suitable for aged 8 and above. It’s fun for the whole family!

Build it. See it. Play it. Hear it. Share it.

Maze by Seedling

Maze By Seedling also featured in recode#1 ,USA Today#2, Fast Company#3 and VR Scout#4.


#1 - record

#2 - USA Today

#3 - Fast Company

#4 - VR Scout

#5 – Trendhunter

YouTube - Maze by Seedling: How to Maze Tutorial

YouTube - Maze by Seedling - Design Your Own Virtual Reality for Kids Game


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